PUMA Joins Hands with Athletics Federation of India, Outfitting Over 400 Athletes with Premium Performance Gear
PUMA, Athletics Federation of India, official kit partner, performance gear, Indian athletes, sports culture, Neeraj Chopra, Arne Freundt, Karthik Balagopalan, Adille Sumariwalla, sports sponsorship
BNH BUREAU
Bengaluru- In a milestone deal, an alliance was forged between PUMA India and Athletics Federation of India (AFI), setting the stage for athletic excellence in the country during this era. Under this multiple-year arrangement, PUMA will be the only brand that manufactures performance kits including modern clothing, shoes and accessories for over four hundred Indian athletes who represent AFI in national as well as international platforms.
This agreement between PUMA and AFI is a key step towards raising India’s sports prowess on global level. The top-notch gear manufactured by PUMA focuses on improving athletes’ performances through its state-of-the-art approach to maximize every millisecond spent during matches thus providing Indian athletes with a new competitive advantage. Moreover, it marks the first time that PUMA’s high-profile speed suits have been introduced in India; these speed suits are designed to optimize both speed and aerodynamics while also permitting free movement.
The Chief Executive Officer of PUMA SE, Arne Freundt, expressed his enthusiasm at inspiring the next generation of Indian athletes using innovation and excellence which forms part of Puma’s legacy. Karthik Balagopalan – Managing Director of PUMA India reiterated their commitment to empowering athletes and driving sporting culture in India to even greater heights.
Founded way back in 1946, AFI stands tall as the supreme body responsible for all track
